Chart Revealing AARP Magazine Pages Devoted to Insurance and Pharmaceutical Ads
By Frank Smith
|
Page # |
Insurance Industry |
Pharmaceutical Industry |
|
3 |
McNeil-PPC (Tylenol) – Full page |
|
|
9 |
Scudder Investments – ½ page |
|
|
10 |
Metropolitan – Full page |
|
|
12-13 |
United Health Care – ½ page tearout |
|
|
13 |
United Health Care – full page |
|
|
15 |
Tiger Balm – Full page |
|
|
16-17 |
New York Life –1/3 page tearout |
|
|
19 |
Phonak hearing systems – Full page |
|
|
20-21 |
The Hartford – 1/2 page tearout |
|
|
21 |
The Hartford – Full page |
|
|
23 |
Freestyle/Thera-Sense – Full page |
|
|
25-26 |
Bristol-Myers – Two Full pages |
|
|
30-31 |
Knox – ¼ page tearout |
|
|
31 |
Knox – Full page |
|
|
35-36 |
Bristol-Myers – Two full pages |
|
|
41 |
Medifast – 1/3 page |
|
|
42-43 |
Procrit – ¼ page tearout |
|
|
43-44 |
Procrit – Two full pages |
|
|
45 |
Foremost – 1/3 page |
|
|
61 |
Liberty – ½ page |
|
|
75 |
TheraSeed – ½ page |
|
|
76-77 |
United/Metropolitan – ½ Page tearout |
|
|
77 |
United/Metropolitan – Full page |
|
|
81 |
Various – 1/8 page listings |
Various – 1/3 page listings |
|
86 |
Diabetes Care Center - 1/10 page |
|
|
97 |
Tylenol – Full inside back page |
|
|
Totals |
7 ½ pages |
13 ¾ pages |